Digital Marketing, Novel Writing, Publishing

Writing is your business: justify the investment

BLACK BALLOON SALESMAN ON SOUTH SIDE CHICAGO'S...
Zemanta offered this image up in response to my blog post. I love it! Could anything (even writing) be more fanciful than selling balloons on the street? How is that somehow more acceptable than investing in a writing business? | BALLOON SALESMAN ON SOUTH SIDE CHICAGO’S 47TH STREET MANY OF THE CITY’S BLACK BUSINESS OWNERS STARTED WITH… – NARA – 556217 (Photo and description credit: Wikipedia)

Did you know 50 to 70 percent of small businesses fail within the first 18 months? I am curious as to how that statistic stacks up in the entrepreneurwriter world. How many would-be writers give up within the first 18 months?

Have you ever considered taking time off work to write? Did you then decide not to because you couldn’t “afford it?” How do you justify the time spent on an activity that may or may not pay out in the long term? Well, let me ask you this: How do most small business owners justify the time and expense sunk into the more than half a million small businesses opened in the U.S. each year? When you consider the odds, how can anyone believe they can afford to open a small business? Continue reading “Writing is your business: justify the investment”